Leading cryptocurrency exchange OKEx has given another blockchain business a boost with the help of its market-leading launchpad programme, OK Jumpstart.

OK Jumpstart was conceived as a new way to propel high-quality blockchain projects to success and global recognition.

Now, with the go live of Wirex’s initial exchange offering (IEO) token pre-sale earlier this week, OK Jumpstart can add a fourth successful project to its line-up.

It’s clear that if you have an innovative, top-quality blockchain project and you’re looking to take your business to the next level OK Jumpstart is the place to begin your journey.

An OK Jumpstart spokesperson explained their process:

“OK Jumpstart was launched as a token sale platform to help top-grade blockchain and distributed ledger technology projects like Wirex go global, and get listed in a liquid and world-class market. At the same time we want to help fuel the wider growth of blockchain more generally and keep the ecosystem healthy.”

OK Jumpstart uses OKEx’s global utility token OKB on the platform. It is used to connect projects, like Wirex, to OKEx users and professional investors, while at the same time allowing the growth of the OKEx community and network.

What is Wirex?

Wirex offers an innovative way for people to bank, using its digital platform that is aiming to bring banking into the 21st century.

The company is UK-based and is regulated by the Financial Conduct Authority (FCA).

It offers a Wirex Visa card that lets users earn bitcoin rewards with every in-store purchase and lets users spend their cryptocurrency in the ‘real world’.

Pavel Matveev, Wirex CEO, explains:

“We believe that the nascent token economy will eventually replace conventional fiat currency as the dominant form of payment,” he said.

“The Wirex Token helps us integrate with the payment environment of the future and offers users a convenient, fast and cost-efficient way to move digital money across borders.”

The pre-sale of the Wirex WTX token went live earlier this week (June 24) and allows verified Wirex customers to buy the tokens. The WXT tokens offer them a range of benefits, from getting savings on Wirex rates and fees, to a whole host of premium features expected to be available later in 2019, including entry to airport